DusuPay approached us and asked us to create an advertisement to show what was new in the world of payments and how money was being moved today. Before DusuPay existed, money just wasn’t being transferred as easily in Africa. As a result of this commercial, 3,000 new merchants signed up for DusuPay and the company moved £100 million ($131 million USD). Needless to say, DusuPay had a significant revenue boost after working with Discomfort Creative Agency.
Company: DusuPay UK
Art Director & Copy: Hertz Fauzan
Editor: Ronald David
Illustration: Matt Bahane
Asset Building: Hannington Hanz, Yusuf Kakooza
Music: Audio Jungle